MTV India, meanwhile, has taken a somewhat different approach. It has turned the Olympic torch debacle, sorry relay, into a series of ticker tape jokes that parade across the bottom of the screen under the music videos.
Q. What did the disgruntled Olympic torch say to his employer?
A. Fire me
This is in memory of the Olympic torch
Or, more to the point:
The Olympic torch never expected to be on the MTV ticker
No, and I doubt the Baron de Coubertin had it in mind either
Words and Pictures © Louise Heal 2008